MAGAZINE / CONOTATION DENOTATION

Here I have looked at the layout of a more commercial magazine, in the boxes I have talked about the masthead, image, fonts etc. I have specifically tapped in on the connotations of these different features

RESESRCH / LAYOUT

These are a collectiion of magazine covers, I am inspired by. I am looking at the layouts especially and how I can incooperate these layouts into my magazine . 

Mono and Bullet magazines are magazines I used in my last post because I Liked the font used for their masthead, yet I also liked their layouts. I liked the fact that their cover images were in its own separate box, without any subheadings covering the picture, this draws more attention to the image. I especially like the layout of  Monu magazine. This is mainly due to the fact it is unusual. The main image is small and placed in a box in the center. The subheadings are the same font, size and are allocated just below the title, this is also similiar to that Bullet's. By having all the subheadings in one place and away from main image, it takes away commerciality, as the extremely commercialised/ popular magazines such as glamour or Vogue showcase bold subheadings. I like the uniqueness the layout brings these magazine and how they challenge conventional layouts. 

Like the other 3 magazines, these one have quite simple layouts especially Lula, In this magazine the image is the main attraction because it covers the whole page and is accompanied by the title on the right side of the magazine. The placement of the Masthead coincides well with the pose of the model, making the magazine look more professional and neat. I have considered the placement of my masthead and have decided that I don't to place it in the middle or across the magazine. I like the idea of placing it on the side of the magazine as seen in Lula and Aesthetica, because it gives the cover more space increasing its simplicity especially if you have an eye catching image. Another thing that I like about Aesthetica  magazine was how the subheading is always placed towards the top of the image on a strip of white paper. Very similar to Lula is The Whitepepper magazine, yet unlike Lula the Masthead is placed across the magazine and on the image, whitepepper is more eye-catching because the image fills up the majority of the cover without being overbearing. This may be because of the light pastel colours used.  

RESEARCH / FONT TYPE

This is a collection of the type of fonts/ masterheads that inspire me, I am going to break down the magazine fonts into categories and will talk about why i chose these Master heads. 

Most interesting/ different: 

I thought the font for Vice magazine was one of the most interesting and original, mainly because the font itself is transparent, that way neither the image or the masthead is covered. It also looks graphite inspired through it shape, this gives it an urban edge, implying that the magazine is aimed at a younger crowd , yet it is not as intense and colourful. It is simply placed on the left side of the magazine, unlike most magazine masterheads which are placed in the middle.

The most simple: 

I chose the mastheads for Bullet, Monu and The Whitepepper, because of their simplicity and boldness. Bullet and Monu are quite similar in terms of their layout, they are both placed above the image, which the features all gathered underneath and just above the image. I especially likes this layout because it was neat and structured. Whitepepper magazine is slightly different, the masthead is in a bold font aswell, yet it is placed across the image. Yet combined with the image and minimal features, it still maintains its simplicity.

Simple but different: 

I thought Indie and Dansk magazine were also quite simple but with a twist. Dansk magazine uses a technique, where they flip their letters, and have a thin borderline that from either side of the masthead around the edge of the cover, this gives it a rich, espensive look. Whereas indie magazine is less refined and more edgy due to the scribble across the masthead.